Regional Operations & Team Build-out
Set up Cornerstone's full Vietnam tech hub from scratch, including company structure, team recruitment across development, HR, sales, and delivery, and the operational systems needed to successfully deliver on Australian client projects from Southeast Asia.
Board Advisory & Market Expansion
Advised the board during AWC's Vietnam expansion, supporting market positioning, service design, and early client acquisition. Helped structure local operations during the initial market entry phase. Vietnamese company expanding its regional footprint.
Business Development & Strategic Partnerships
Secured 185 qualified meetings in six months as CES's boots on the ground in Singapore, breaking into a new market from zero. Generated real market feedback and commercial intelligence that directly shaped CES's positioning and regional strategy.
Go-to-Market & Revenue Growth
Broke into a competitive Vietnamese market and signed enterprise clients including the United Nations and major industrial real estate developers. Built the local team and established Timelapse as a credible operator in the construction and real estate sectors.
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Market Entry & Scalibility
Assessed market fit for MobieSkill in Vietnam, then moved to execution: secured pilot engagements and ran product demonstrations across hospitality and retail clients, building early traction and validating the product in a new market.

Interim Leadership & Go-to-Market Execution
Built operations from the ground up as Interim CEO: hired and trained the core team, designed the GTM strategy, and established the commercial and operational infrastructure needed to move from concept to active market presence in Vietnam.
Operational & HR Market Entry Advisory
Advised Ahlers' leadership on how to enter Vietnam lean, without overcommitting capital or headcount before the market was understood. They entered with confidence, avoided costly early mistakes, and established a compliant operational footing from day one.